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A. Introduction: How Red Bull Supports Esports Athletes You’ve seen the memes: Chug a Red Bull, grow wings, and dominate the game. But here’s the thing Red Bull isn’t just caffeinating esports athletes. They’re rewriting the rulebook on what it…

Introduction: Why Innings Matter to Gamers  Picture this: You’re in the bottom of the 9th inning of MLB The Show, down by one run, with two outs and a runner on second. Your palms are sweaty, your heart’s racing, and…